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Carl Martin named Director of Finance and Planned Giving

Carl G. Martin has been named Director of Finance and Planned Giving for the Presbyterian Home for Children in Talladega. 

Martin previously served as the Home’s Manager of Development and Donor Relations since 2021. He also serves in the Presbytery of Sheppards and Lapsley of the Presbyterian Church (USA) as a Commissioned Ruling Elder and a member of the Commission on Ministry, which works to facilitate and maintain relationships between the Presbytery, ministers, and congregations.

In his new position, Martin will oversee the daily responsibilities of the Accounting Department and its interaction with Programs, Operations, Development and other functional areas of the Home. In addition, he will enhance the Home’s initiatives to encourage sustained giving as well as gifts made through a bequest in a donor’s will, living trust or as a beneficiary in a life insurance policy. He will report to Controller Sam Allison.

“In my time working at the Presbyterian Home, I’ve been moved by the generosity of our donors, many of whom, after providing for their loved ones, choose to leave a legacy gift as one final act of Christian love. Bequest gifts of estate funds, stocks, bonds, mutual funds, life insurance, or other assets help our staff change lives,” Martin said. “These planned gifts provide enduring support for PHFC’s vital work.” 

Martin has extensive experience in management and customer service in the insurance, financial services, and retail sectors. Before joining the Home, he directed customer service in the Acquisitions Division of Protective Life Insurance Company in Birmingham, and he was a senior associate and plan administrator for a firm specializing in executive compensation and benefits management in Los Angeles.

He was previously a department manager and front-end manager for Lowe’s in Trussville, where he was responsible for customer relations and inventory management for the store. He also ran his own design firm in Trussville.

A graduate of Birmingham Southern College, Martin majored in business and minored in art and music, a passion he continues to pursue as a tenor in the Alabama Symphony Chorus and the Birmingham-Southern College Alumni Choir. 

Martin completed the Christian Leadership Program through University of Dubuque Theological Seminary in Dubuque, Iowa.

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